Citi Commercial Bank 2024 Global Industry Insights Report

MARKET CHALLENGES Challenges / Obstacles What are the biggest challenges/obstacles to success you face today as you lead your business? Complex Inefficient Banking Structures Globally Other Non-Profit Industrials/Manufacturing Healthcare/Life Sciences Financial Services Energy Digital/Technology/ Communications Consumer Business & Professional Services NAM LATAM EMEA APAC Total 18% 20% 27% 10% 10% 24% 11% 27% 22% 13% 14% 12% 19% 18% Digitizing/Automating Operations 34% 32% 46% 38% 31% 36% 37% 42% 33% 40% 32% 29% 46% 32% Improving Customer Service 27% 30% 23% 29% 23% 34% 29% 21% 11% 23% 14% 28% 23% 28% Investing To Keeping Pace With Technology Changes 28% 30% 22% 40% 25% 30% 32% 36% 28% 27% 32% 23% 35% 23% Managing Costs/ Keeping Costs Down 63% 63% 57% 69% 65% 62% 67% 60% 50% 50% 59% 69% 62% 62% Managing Supply Chains 31% 40% 34% 27% 17% 29% 41% 13% 39% 10% 27% 47% 4% 28% Staffing 35% 29% 41% 33% 41% 35% 35% 34% 28% 47% 48% 37% 27% 30% Other 6% 3% 7% 0% 10% 4% 5% 4% 0% 7% 11% 4% 15% 8%