About Us

Citi® Prepaid Services is a division of Citi Global Transaction Services (GTS), which offers integrated treasury and trade solutions and securities and fund services to multinational corporations, financial institutions, and public sector agencies spanning over 160 countries.

Founded in 1997 as Ecount® by a team of innovative financial services experts, Citi Prepaid Services is the preeminent provider of special purpose prepaid payment cards and corporate electronic payment solutions. Ecount was acquired by Citi in 2007 to strengthen the core competency of GTS and its global payments network.

Today, Citi Prepaid Services maintains the same steadfast focus on innovation as the needs of the client, market and consumer continue to evolve. As an early entrant in the prepaid category, Citi Prepaid Services has positioned itself as a leader in corporate payment solutions across nearly all applications and industries.

Facts

  • Early entrant in the prepaid category, established as Ecount in 1997
  • Invented and introduced the market's first virtual payment card in 1998
  • Launched the industry's largest consumer incentive prepaid card program
  • An authority on market intelligence through an expansive network of "on the ground" prepaid experts in North America, Europe, Middle East, Africa, Asia Pacific and Latin America
  • A leading strategic advisor on industry issues such as card regulation, emerging markets and technologies, and consumer acceptance and preferences
  • Dedicated teams of industry professionals, systems/technology experts, marketing experts, local market experts and customer service specialists
  • Award-winning consumer incentive, payroll, and government disbursement programs

Leveraging expertise gained from launching thousands of prepaid programs, we are uniquely qualified to serve your organization's interests, enabling you to:
  • Increase efficiency and reduce costs
  • Effectively manage business locally and globally
  • Increase brand impression and loyalty
  • Improve recipient experience
  • Gain better visibility over program performance
  • Adjust program components to achieve desired results
  • ...and more