Retail customers, business owners and SME businesses in the
6th district Oktogon area in Budapest now have access to an array
of world-class banking services with the opening of Citibank's latest
branch in the capital. Located at one of the city's busiest intersection
at Oktogon that is part of UNESCO's World Heritage landmark locations,
both individual and SME customers will have access to the entire
range of Citibank's products and services - savings accounts, time
deposits, loans, cards, wealth management, cash management and treasury
services, among others. The branch comprises a special Citigold
Center that will offer an ideal banking relationship that is expected
by customers with expanded financial strength and demands.
This branch opening is an expression of Citibank's commitment to
the customers and communities in Hungary. This commitment has been
reinforced also by Shirish Apte, Chief Executive Officer for Citi
in the Central and Eastern Europe Region inaugurating the branch
today. At the opening ceremony Mr. Apte said: "Hungary represents
a very exciting opportunity for us in the CEE region and globally.
This new branch is Citi's universal banking strategy in its most
tangible form. One of my key goals is making all our core businesses
work even better together to ensure we bring the firm and all our
capabilities together to the ultimate benefit of our clients."
Sanjeeb Chaudhuri, Chief Executive Officer for Citi's Global Consumer
Group in Europe, Middle East and Africa also participated in the
event, noting: "I have been involved with the Hungary Consumer
business for over 11 years including being the Country Business
Manager in the '90s. Having been personally involved in the growth
of our Consumer franchise in this country including the launch of
Citi Cards in Hungary, it gives me great satisfaction and pride
to be present today at the inauguration ceremony of another Citi
franchise location - the Oktogon Branch that provides our retail
and commercial customers more access to our wide range of products
and services in another beautiful location in Budapest. We have
plans to open more new branches in Hungary that, in addition to
our terrific array of alternate distribution channels of the internet,
mobile telephony and Citiphone will significantly complement Citi's
presence in this very important market."
Batara Sianturi, Citi Country Officer for Citibank in Hungary
added: "We are committed to providing world-class financial
products and services that help people improve their lives, businesses
grow and communities prosper. Based on their lifestyle, habits and
financial needs our customers can do business with us at any of
our diversified distribution channels including branches, sales
centers, internet banking, telephone customer service and sales
agents. Today's branch opening is another important milestone in
implementing our distribution strategy, which aims to make it as
convenient as possible for our customers to do business with us.
In addition to our ongoing expansion plans, we are also committed
to consistently introducing industry-leading technology and services
at our branches and our remote channels."
The latest launch continues Citibank's near term goal to open
more branches in Hungary. Overall, there are now 39 Citibank branches
and sales centers in 19 major cities in the country.
To read more about the Citibank's products and services please
visit Citibank Zrt.'s website at www.citibank.hu.
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