With Hungary's affluent class expecting to see their wealth
grow by at least 20 percent in 2008, their banking needs are clearly
changing. To cater to these increasing demands Citibank Zrt. Hungary
is enhancing the priority banking services it offers to its Citigold
Select and top-tier CitiBusiness customers by opening a Citigold
Select Center in Budapest. Through experienced senior relationship
bankers servicing the customers in the new Citigold Select Center,
Citibank will offer an ideal banking relationship that is expected
by customers with expanded financial strength and demands.
The new Citigold Select Center not only marks a milestone in the
development of CitiGold Wealth Management and CitiBusiness services,
but also symbolizes a new proposition aimed at providing more comprehensive
banking services and sophisticated tools to meet the financial needs
of the customers.
"We have listened to our customers, and many of them are telling
us that their financial needs are changing. We are increasingly
seeing the innovation within the financial services industry, and
the introduction of cutting-edge products and services to meet these
needs. Today, there is greater focus on the customer experience,
especially amongst top-tier affluent and business banking customers."
said David Hinman, Citi International Head of Affluent and Business
Banking.
"The new Citigold Select Center in Hungary follows the successes
of the Citigold Select Center openings in Hong Kong, Taiwan, Singapore,
Korea, Poland and the Czech Republic and we believe that using this
international experience, we can tailor our services for the very
individual needs of our customers in Hungary." - continued
David Hinman.
"Since many of our top-tier Citigold customers are business
owners, and both personal and business banking requirements of the
most affluent individuals demand distinguished and preferential
treatment, we pioneered a concept that offers both top-tier personal
wealth management and top-tier small business banking in our exclusive
Citigold Select Center in the heart of Budapest. This solution sets
apart Citibank Hungary as the leader and pioneer in a comprehensive
proposition as we partner with our customers to support their growth"
added Batara Sianturi, Citi Country Officer for Hungary.
The new Citigold Select Center, situated on the first floor of
the historic building at Vorosmarty Square in Budapest that houses
the bank's flagship branch will service top-tier CitiBusiness customers
and Citigold customers with a minimum portfolio value of HUF 75
million.
The Citigold Select Center is designed to enhance customers' privacy
with a focus on more sophisticated financial services that are in
line with customers needs. The new Citigold Select Center is equipped
with a state of the art lounge, business center and private client
meeting rooms in an exclusive and luxurious environment, in line
with the individual attention customers increasingly demand in their
banking.
In addition to priority banking, investment products range, exclusive
Platinum Card with Platinum Club privileges, Citigold Select customers
will be able to call now the advice of senior investment specialists
linked into the global Citi investment expertise. Customers will
be offered tailor made financial solutions in line with their investment
preferences including monitoring of investments performance, advanced
information on market movements and developments, and regular portfolio
re-assessment and re-balancing.
The offer for top-tier CitiBusiness customers includes a dedicated
team of financial specialists that cater to their financing, cash
management and foreign exchange service needs. Customers are provided
priority service across all service channels, including toll-free
phone access to Citibank. The offer also includes an embossed business
Gold Banking Card and an exclusive personal Platinum Credit Card
with the Platinum Club privileges.
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