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4.000 students participated in Citi’s educational program “Economy: knowledge... with value!”.

The program is taking place for the 8th year


Athens, June 12, 2012.

Fully aligned with the current environment in Greece, the educational program “Economy: knowledge with value!” was just completed for the 8th consecutive year, at public and private elementary schools in Attica, powered by Citi’s initiative and contribution, in collaboration with Hellenic Children’s Museum. In total, 162 educational programs were contacted, giving the opportunity to 4.000 students to familiarize themselves with basic financial terms with which they come across in everyday life, especially under today’s financial conditions. 40 Citi employees volunteered and supported the initiative.

The main goal of the three different school programs conducted –depending on the grade of the elementary school- is to introduce students to the basic financial terminology that affect their everyday life, so that they become educated citizens who understand the economic developments and can manage their financials in an efficient manner. Through in-class role playing, constructions and research, students realize how households, markets or even the economies of countries operate. In parallel, students learn to distinguish “needs” from “desires”, to develop critical thinking on how to manage their pocket money and to collaborate in order to come up with ideas to cope with poverty and unemployment at a country level.

Especially this year, the program was very popular to teachers, students and parents, due to the fact that the education on concepts like hierarchy of needs, the proper management of income (in the specific case, it was the pocket money), saving etc. are more important and timely than ever. Based on Hellenic Children’s Museum testimonials as well as on students, teachers and Citi’s volunteer’s feedback, students today are becoming more familiar with financial terms because of the economic challenges they come across every day, within their family environment.

Overall, during the 8 years of the program more than 2,000 educational programs have taken place in which 54.000 students have been involved with the contribution and support of 550 Citi’s volunteers. At a global level,   Citi will continue to implement its 10-year commitment to financial education, thus it will maintain its support to the Financial Education program for the next year.  It is worth noting that only for 2011 Citi Foundation has invested US$78,0 million in relevant financial education programs, among which it is the Greek one- with the participation of 1,6 million people.

For further Information:
Ολυμπία Βαγιωνά: 210 66 60403,
Μαρία Ηλιοπούλου: 210 66 60405,
Ελληνικό Παιδικό Μουσείο:

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