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Expert Advice

Don't rely on luck to help your investment grow. Trust Citibank Instead.

Investment Approach
Our well-defined approach to investing.
Personal Investment Plan
This free service is the first step towards achieving your investment goals.

Investment Approach

Our goal is to help you identify your financial goals and make progress toward them. We seek to identify appropriate investments for you that balance your tolerance for risk with your desire for reward.

There are some key concepts that we factor into each Personal Investment Plan:

Inflation erodes purchasing power and investment returns. You should therefore seek investment returns which may potentially outpace the rate of inflation.


Generally, the more potential for return an investment offers, the greater the associated risk.


Investing for the long term can help lessen investment risk by helping reduce the effects of short-term volatility.


Diversification across the major asset classes – stocks, bonds and cash – can help reduce risk.


Proper asset allocation of a portfolio can help maximize potential returns while managing risk. (Asset allocation is the distribution of assets across the major asset classes.) 
Just click the links to see how we integrate these concepts into your Personal Investment Plan.

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Personal Investment Plan

Putting the Puzzle Together

Let us help you put the puzzle together with a free Personal Investment Plan from Citibank.

Asking us to create a free Personal Investment Plan for you is a smart first step towards achieving your goals and dreams. Your Personal Investment Plan can help you by addressing your particular situation. At no cost to you. With no obligation.

It's so simple to get started.

Just talk to an Investment Consultant from Citibank over the phone or at a Citibank branch.

One of our registered investment professionals will take you through our profiling process, which forms the foundation of your investment plan.

When you finish, the Investment Consultant will know your goals, concerns, financial situation and comfort level with risk. Then, based on your answers, our investment professionals will create a Personal Investment Plan to meet your specific profile.

It's an ongoing process... 
When your circumstances change, an Investment Consultant will be available to discuss them with you. He or she may recommend new ways to adapt your investment plan to your new circumstances.

In any case, you may wish to review your Personal Investment Plan once a year with an Investment Consultant to make sure the puzzle pieces still fit your present situation. Think of it as your annual investment check-up.

Speak personally with an Investment Consultant from Citibank. Stop by a branch today or call on our 24-Hour CitiPhone Service at 1758 2484 (CITI).

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